Strategy

Content Delivery Network or CDN explained

Check the video to know how Content Delivery Network improves the loading time of your website and gives you a better conversion rate.

CDN is known as Content Delivery Network, why you need this, and how it’s gonna increase your business. Well, CDN basically improves the loading time of your website. And, a faster website gives you a better conversion rate. Let’s check this video and read to know more about CDN.

What is a Content Delivery Network?

So, now let’s get into the details, and I will try my best to explain it using basic terms for you.

Let’s say, you live in New York, and you run your online business worldwide. So, your clients can be anywhere. They can be in Japan, Middle-East, London, literally anywhere. But, for your website, you are using a server that is located in New York.

So, if someone from Sidney wants to buy a product from your website, that client will go to your website from Sidney and click buy. Now, what will happen.

Well now, that “Buy” request will travel from Sidney to New York to the New York server, a process that request, and send it back from New York to Sidney. This round trip may take 160 milliseconds. 

This maybe doesn’t seem that much time. But, when you are constantly browsing the website, every time you will face 160 milliseconds of delay. Which could be frustrating.

Now, here’s where the Content Delivery Network comes in to solve this frustration of the users. CDN is basically a second server near your clients’ location. Your New York server will send the content to multiple servers located all over the world in advance.

When your client sends a request, instead of going to your new york server, it will actually hit the nearest server to your client’s geographical location.

CDN’s Benefit

This simple trick reduces the travel time drastically and makes your website extremely fast. And a smoothly running website always increases the sales of your business, because your clients don’t face any lagging.

And on top of that, it increases your new york server uptime, because lesser people are hitting your server. Which also makes your server more secure.

There are several companies out there who provide this service. You can always discuss with them for a better understanding of the Content Delivery Network service.

Conclusion 

So, there you go. Now you know what is CDN, and why you need this on your website. You can comment below if you have any questions. If you like this please share it with your friends. You can also read more technical details of the CDN from Wikipedia.

You can also check out more of the videos related to website strategies from here on YouTube

We also recommend you to check this “Essential Website Features” article to create a better website.